January Luncheon: Insanely Simple…In Advertising

    When: Jan. 21, 2015
    12:00 PM - 01:00 PM
    Where: Tropicana Convention Center – Walnut Rooms A & B
    421 NW Riverside Dr.
    Evansville, IN
    Cost: FREE for Members.
    $15.00 for Non-Members.

    Insanely Simple – Simplicity is the Most Powerful Weapon In Advertising

    Apple’s stellar success will be studied for decades to come. It’s a story of great vision, design, engineering and marketing. But on a higher level, there is a common thread that ties together all of these strengths — Steve Jobs’ love of simplicity. That’s something you can see in the way everything Apple does, from the way it innovates to the way it communicates. With a mix of insights and stories from inside Steve Jobs’ world, Ken talks about how Apple succeeded through the power of simplicity—and how any marketer can do the same.


    Ken Segall is the author of the New York Times Best Seller Insanely Simple: The Obsession That Drives Apple’s Success. As an advertising creative director, he worked closely with Steve Jobs for over 12 years spanning NeXT and Apple. Ken led the team that created Apple’s famous Think different campaign, sent Apple down the i-road by naming the iMac.

    The event will be held at Tropicana Convention Center in the Walnut Rooms. Doors will open at 11:30 for networking, with the presentation beginning at noon.

    The deadline to register for this event is Wednesday, January 14 .
    We ask that any cancellations be made by 1/15 as we are charged for meals (members and nonmembers) after that date.
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    American Advertising Awards Ceremony

    When: Feb. 20, 2015
    05:30 PM - 09:30 PM
    Where: Tropicana Conference Center (Walnut room)
    421 NW Riverside Dr.
    Evansville, IN 47708
    Cost: for Members.
    for Non-Members.

    Save The Date!!! The American Advertising Awards, formerly called the ADDY Awards, is scheduled for Friday, February 20, 2015. The awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world. Stay tuned for more details on this prestigious competition and ceremony.

    Make A Reservation